If you’re flying by the seat of your pants with Facebook and hoping for the best with your posts, you’re throwing away a valuable opportunity for your business or blog.
Facebook should be considered as valuable part of your strategy to build your business online. It’s an amazing tool and when you think of the number of people using Facebook – now well over 1 Billion People Worldwide – you can easily see where it is a great place to find those who are right for your business and products.
Here’s the #1 question, though –
What do I say? What do I do? What attracts people?
Remember this… online tools and methods are not really different from offline methods – there is a real, live, breathing human being at the end of each encounter.
If you wouldn’t do it offline, don’t do it online. Think of it as walking into a social setting, or popular “hang out!”
It’s fun, entertaining and you go there because you enjoy interacting with people and sharing some time together.
Here are some ways you can start conversation that gets people engaged; commenting, liking, sharing and talking back with you!
Below are 6 categories of posts that typically get high engagement, when done right:
Quotes
Questions
Tips and Tricks
Fill in the Blank
Either/Or Questions
Trending Topics
Here are some ideas for each one –
Quotes
People LOVE quotes. Think about it. How many quotes do you see each day on Facebook. Pay attention to the number of likes, comments and shares that many of these quotes get. People love quotes because they love to be inspired; uplifted; motivated; moved emotionally and so on. As you post quotes, add a sentence or two about what you like about it. Try to make the quotes relevant to your primary audience. Just use Google to find some quotes in all different categories and get busy!
Questions
People also love to give an opinion and that is one reason why asking questions is a powerful way to create engagement and interaction with your audience.
Make them lighthearted and thought provoking. Have fun with them. Keep them short. Multiple choice works, too, and can get everyone else reading along, keeping track or the most popular answer.
Tips and Tricks
What have you learned or recently discovered; some bit of knowledge you didn’t know before? Share these! And, like quotes, the topics are limitless. You can share ideas and tips on Social Media concepts, SEO, business building, health topics, weight loss, fast food, holidays, parenting, colleges and on and on.
Fill in the Blank
My favorite hotel chain is ______fill in the blank. My favorite type of vacation is _______fill in the blank. Again, another concept with unlimited ideas and plenty of opportunity to get your audience weighing in, asking other questions and playing along, creating lots of exposure for you!
Either/Or Questions
Do you like a window or aisle seat when you fly? Do you like Fall or Spring better? Keep these varied and diverse on a regular basis to engage more of your audience. Simple, easy to do and watch what happens!
Trending Topics
There are countless topics that are newsworthy, and you can use Facebook Trending Topics to come up with what’s happening in the world that might be worth starting some conversation around.
So, there you have enough ideas to keep you busy creating conversations and engaging for quote some time!
Have fun!
Do you spend a lot of time on Facebook? Why not make a little (or a lot) of money with your own home business while doing something you love. Watch the video below for details.
…fill out the form below, and then follow the simple steps. It’s working for me, and thousands of others out there online.
And, if you already have a business you’re happy with, I will still cheer you on!
<—— Did this article help you? If so, it would mean a lot to me if you would share it with others!!! And, share your comments below! I would LOVE to know more about you and your thoughts on this subject!
Let’s have some conversation!
EXPECT Success!
By Lynn Huber
p.s. It’s important to develop some sort of cadence or routine when it comes to status updates – regular posts will keep you on people’s radar.
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