When you are going out to talk to someone, it always helps to know what you’re going to be talking about. Scripts provide a roadmap to follow when talking with someone. They allow you to focus on the response of the prospect rather than fumbling around to find the right words. Once you have learned and internalized a few scripts, you’ll find it much easier to talk to people.
But there is no ideal script for every occasion. Sometimes it’s just better to go with whatever comes into your mind. Focus on how you can help the person you’re talking to, coming from a customer service perspective. Try not to worry about it too much. Just remember you can’t say the wrong thing to the right person. Even if it comes out all wrong, just focus on how you can help your prospect. If your prospect is someone who is interested and looking for an opportunity, they will recognize yours however you say it.
Practice your scripts over and over until they become second nature to you. Take every opportunity to learn more. Once you have the scripts internalized, you’ll be able to focus on your prospect. Determine their needs, and then you can pull from your valuable internal library of scripts to fill those needs. When you can create a relationship that’s a win/win for both of you, you’ve created something magical.
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By Lynn Huber
p.s. Keep in mind that a one size fits all script may not be as effective as you had hoped. Use the scripts to help you get started, but then take your cue from the person you’re talking with. Make your conversations about your prospect and let them sell themselves on why they want to get started.
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